The trading app is taking equity stakes in both companies as OG.com becomes its third infrastructure partner for event contracts — a product line that now outearns crypto trading.
Robinhood is deepening its bet on prediction markets—the trading product that lets customers stake money on whether real-world events will actually occur—by buying into the companies that run the plumbing beneath it.
The trading app announced Tuesday it will take minority equity stakes in both Crypto.com and OG.com, the prediction markets platform Crypto.com launched as a standalone app back in February and has now spun off into its own separately capitalized company.
Under the multi-year agreement, Robinhood will route retail event contract volume through OG.com’s CFTC-regulated derivatives exchange and clearinghouse architecture. The deal is described as OG.com’s largest business-to-business prediction markets partnership by transaction volumes.
Crypto.com founder and CEO Kris Marszalek called the tie-up “a game changer”, while also stating that he wants OG.com to become “the most liquid venue globally for innovative derivative instruments.”
Thrilled to partner with @vladtenev and @RobinhoodApp on prediction markets — a game changer for https://t.co/iXoLbdBMxc and https://t.co/JNeHyErmqH — watch this space. https://t.co/l1Dbj9GzXT
— Kris (@kris) September 8, 2026
Robinhood VP and GM of Futures and Prediction Markets JB Mackenzie said the deal “gives [Robinhood] even more skin in the game” as customer demand for event contracts keeps climbing.
Crypto.com and OG were valued at $15 billion and $5 billion, respectively, after Citadel Securities took a stake in each in July, with that round being Crypto.com’s first-ever institutional funding. Robinhood’s stakes are priced in line with that July investment, meaning the company is buying into businesses already marked at $20 billion combined. The precise size of Robinhood’s stakes was not disclosed.
Why Robinhood keeps stacking partners
Robinhood previously built its prediction markets hub using Kalshi’s contracts, then began shifting volume to Rothera, a CFTC-licensed exchange it operates as a joint venture with Susquehanna International Group. Rothera emerged from that joint venture after the partnership acquired and rebranded MIAXdx, a Miami-based derivatives exchange, in January. Live trading kicked off in late May to early June 2026, starting with contracts tied to the FIFA World Cup and baseball.
Adding OG.com gives Robinhood a third infrastructure supplier rather than depending on any single exchange—a diversification play that also gives the company equity upside if the prediction markets sector keeps growing.
During the second quarter of 2026, Robinhood’s prediction operations generated $156 million of the company’s $1.31 billion in total revenue, a 50% increase on the Q1 2026 total of $104 million. Robinhood’s success in the category recently led the CEO of industry leader Kalshi to cite the company as its chief rival.
That $156 million figure now surpasses Robinhood’s crypto trading revenue. At $100 million, crypto revenue now represents a smaller share of the overall mix than at any point in recent memory. For a company that built its early reputation on commission-free stock and crypto trading, event contracts are now doing more of the revenue work.
Bernstein analysts project that prediction market revenue could grow at a 64% compound annual growth rate, potentially reaching around $1.7 billion by 2028. Critics, however, have noted that quarter-to-quarter comparisons can flatter the numbers. The World Cup dominated volume during Q2, and investors watching HOOD will likely focus on whether the Q2 numbers represent a World Cup-driven peak or a sustainable baseline, as major global events create volume surges that don’t repeat every quarter.
What this means for Crypto.com
For Crypto.com, the deal is both a distribution win and a credibility signal. Marszalek said Crypto.com is looking at acquisitions and preparing for an initial public offering, without setting a timeline. Spinning OG.com into a separately capitalized company—backed first by Citadel Securities and now with Robinhood as a minority investor—is another step toward presenting itself as regulated financial infrastructure rather than a crypto exchange.
The deal also comes at a sensitive moment for the company’s token. CRO, Crypto.com’s native token, slumped below $0.05 for the first time since late 2023 last month after Trump Media canceled two major deals with Crypto.com. Trump Media and Technology Group ended a plan to form a digital treasury company designed to accumulate billions of dollars in CRO tokens, and also dropped a separate arrangement that would have made prediction market contracts available on Truth Social. The Robinhood announcement provided a partial bounce: CRO jumped more than 6% on Tuesday to around $0.06, with an intraday high of $0.065.
Robinhood shares (HOOD) climbed about 3.4% in premarket trading Tuesday to roughly $126 before dropping back to $120 by press time.
What comes next
The rollout of OG.com-backed event contracts on the Robinhood app begins in phases to eligible U.S. customers starting today. Both companies have also flagged equity-linked perpetual futures—a more complex derivative product that tracks the price of an underlying asset without an expiry date—as a planned next step, pending regulatory clearance.
For the prediction market industry, that is another step away from a niche exchange product and toward something larger. Whether Robinhood can sustain its growth rate once the calendar thins out—fewer blockbuster sporting events, a midterm election cycle that historically generates less trading volume than a presidential year—remains the open question for investors.