Paris, France, April 27th, 2026, Chainwire // The Odds: Prediction Markets Live, produced by More & More, concluded in Paris as the first dedicated prediction markets conference in the crypto sector, bringing together more than 400 attendees during Paris Blockchain Week.
Held at the Louvre’s Connect Lounge, the event convened founders, exchanges, institutions, regulators, and market makers to examine the rapid growth of prediction markets as a financial segment. Participating organizations included major crypto platforms, financial institutions, and infrastructure providers, reflecting increasing institutional engagement across the ecosystem.
The conference was supported by leading industry sponsors and partners, including MME Legal, Ultramarkets, n.exchange, and DLT Law. Additional ecosystem participants included Gate, Crypto.com, Consensys, Coinbase, TRM Labs, The Block, and France Cryptos, further underscoring the breadth of engagement across both crypto-native and institutional players.
“We view prediction markets as a multi-deca-billion or even trillion-dollar industry that will become a leading indicator and source of information for investors, performing roughly 30% more accurately than traditional polling. This is why we are hyperfocused on expanding our regulated prediction markets offering and why it’s exciting to now have a fully dedicated event at PBW for this rapidly growing arm of our industry.” – Steve Humenik, EVP, Global Head of Legal for Prediction & Capital Markets at Crypto.com.
A key moment of the conference was a live announcement by eToro CEO Yoni Assia regarding the company’s acquisition of Zengo Wallet, part of its broader strategy to enter the prediction markets sector. The announcement underscored the growing interest from established platforms seeking to expand into this category.
“We were early in crypto and Bitcoin, but lagged in DeFi. As we expand into prediction markets, we’re excited to announce the acquisition of ZenGo and that we’ll soon launch a prediction market platform on it. What makes this moment even more meaningful is that the first conversations began four months ago at a More & More event in Abu Dhabi. It’s a strong example of how the right room can turn into real deals.” – Yoni Assia, CEO, eToro.
Organizers emphasized that the event was designed to prioritize outcomes over exposure, with curated attendance and structured discussions across product development, liquidity, and regulatory frameworks. Attendees reported active deal discussions and partnership formation throughout the day.
The conference also highlighted broader industry trends, including increasing regulatory clarity and the transition of prediction markets from experimental use cases to more institutional-grade infrastructure.
Following the Paris event, More & More announced plans to expand The Odds globally in 2026, with upcoming editions scheduled alongside major industry gatherings in Manila, Singapore, Rome, and Abu Dhabi. These events will continue the same format, focusing on curated audiences and outcome-driven engagement.
The organizers concluded that prediction markets are evolving into a core component of financial infrastructure, with continued growth expected as participation broadens across both crypto-native and traditional institutions.
About More & More
More & More is a global organizer of curated events across Web3, fintech, sports technology, and emerging industries. The company connects institutional participants, founders, and operators through invite only side events, producing more than 15 international events annually.
Contact
Tal Mor, More & More
tal@mnm.live
